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Seagate Drive Prices Skyrocket 71%: What Data Hoarders Need to Know

Emma Wilson

Emma Wilson

February 24, 2026

11 min read 2 views

Seagate Expansion drive prices have surged 37-76% in just two weeks, with 28TB models jumping from $350 to $600. With 2026 production already reserved, data hoarders face a critical storage crisis. Here's what's happening and how to navigate it.

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The Great Hard Drive Crisis of 2026: What Just Happened?

If you've been shopping for storage recently, you've probably experienced some serious sticker shock. I certainly have. Just two weeks ago, I was eyeing a 28TB Seagate Expansion drive for $350—a solid deal for serious storage. Today? That same drive is listed at $600 when you can even find it in stock. That's a 71% increase in about fourteen days. Let that sink in.

This isn't just typical market fluctuation. According to discussions in the data hoarding community and official statements, both Seagate and Western Digital have confirmed their entire 2026 production capacity is already spoken for. Reserved. Gone. The implications are massive for anyone who needs serious storage—whether you're archiving media, backing up a business, or building a home server.

But here's the thing: while the situation looks dire (and honestly, it is), there are strategies you can employ right now. I've been through storage shortages before, and while this one feels particularly brutal, understanding what's happening and how to respond can save you hundreds, maybe thousands of dollars.

Breaking Down the Numbers: From $350 to $600 Overnight

Let's look at the actual data, because the numbers tell a frightening story. On February 3rd, 2026, the 28TB Seagate Expansion was readily available at $350. That's about $12.50 per terabyte—not bad for high-capacity drives. The 24TB model was at $370 (about $15.42/TB). By February 19th, that 28TB drive had vanished from regular retailers, with third-party sellers listing it at $600. The 24TB saw similar increases.

Now, 71% sounds dramatic (because it is), but what does that mean in practical terms? If you were planning a modest 4-bay NAS with 28TB drives, your storage cost just went from $1,400 to $2,400. For an 8-bay setup? That's $2,800 versus $4,800. We're talking about differences that could fund an entire additional server.

And it's not just Seagate. The community reports similar shortages and price hikes across Western Digital's lineup, particularly their popular Easystore and Elements external drives that data hoarders often shuck for internal use. When both major players are experiencing this simultaneously, you know something structural has shifted.

Why 2026 Production Is Already Fully Reserved

"All 2026 production reserved." That statement from both manufacturers deserves some unpacking. In my experience tracking this industry, this level of forward commitment is unprecedented. Typically, manufacturers allocate production capacity with some flexibility, keeping portions open for spot purchases and responding to market demand.

So what changed? Several factors converged. First, the AI boom created massive new demand for storage infrastructure. Training datasets, model storage, inference data—it all needs to live somewhere. Enterprise customers, seeing the writing on the wall, locked in contracts early and aggressively.

Second, supply chain constraints that started years ago never fully resolved. Component shortages, manufacturing capacity limitations, and shipping logistics have created a perfect storm. When you combine limited supply with explosive demand, you get... well, you get $600 drives that were $350 two weeks ago.

Third, there's what I call the "hoarder panic effect." Once the community caught wind of potential shortages, buying accelerated dramatically. It's a self-fulfilling prophecy—people buy more because they fear scarcity, which creates actual scarcity. I've seen this happen with GPU shortages, and now it's hitting storage.

How Data Hoarders Are Responding (And What You Should Do)

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The r/DataHoarder community has been buzzing with strategies, and I've been tracking them closely. Some are getting creative, others are just plain frustrated. Here's what I'm seeing work—and what doesn't.

First, the obvious: if you need drives soon, buy now. Not tomorrow, not next week. Prices are likely to continue climbing as inventory dwindles. Check smaller retailers, local computer shops, and even business suppliers who might still have stock at older prices. I found two 18TB drives at a local Micro Center yesterday that hadn't been repriced yet—saved about $150 per drive.

Second, consider alternative capacities. Everyone wants the biggest drives (28TB, 24TB), but 18TB and 20TB drives might still be available at relatively better prices per terabyte. Do the math—sometimes paying slightly more per TB now beats waiting for drives that might never arrive.

Third, look at used enterprise drives. They're not for everyone (they're often louder, hotter, and have unknown history), but for secondary backups or less critical arrays, they can be a lifesaver. Just make sure you're buying from reputable sellers and testing thoroughly.

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Automating Price Tracking: Don't Get Caught Off Guard Again

One lesson from this crisis is clear: passive shopping doesn't work anymore. You can't just check Amazon once a week and expect to catch deals. You need active monitoring, and that's where automation comes in.

I've set up several price tracking systems that alert me the moment drives hit certain price points. The most basic approach is using browser extensions like Keepa or CamelCamelCamel, but those only work for specific retailers. For broader monitoring, you need something more robust.

That's where tools like Apify's web scraping platform come in handy. You can build or use existing scrapers to monitor multiple retailers simultaneously—Newegg, Best Buy, B&H, Amazon, Walmart, you name it. Set up alerts for when prices drop below your threshold, or when items come back in stock. In a market this volatile, getting notifications minutes instead of hours after a price change can save you serious money.

Here's a pro tip: don't just monitor the big names. Check manufacturer refurbished stores (Seagate and WD both have them), business suppliers like CDW, and even auction sites. I've found that different retailers reprice at different times—catching those windows is crucial.

The Shucking Question: Are External Drives Still Worth It?

For years, data hoarders have practiced "shucking"—buying external drives (which are often cheaper) and removing the internal drive for use in servers and NAS units. With the price increases hitting external drives particularly hard, is this still viable?

Short answer: it depends, but the math has definitely changed. Previously, you could save 20-30% by buying externals. Now, with prices so inflated across the board, the percentage savings might still be there, but the absolute dollar savings are smaller because everything costs more.

There's also the drive quality consideration. External drives sometimes contain different models than their internal counterparts—sometimes with different cache sizes, sometimes with different firmware. They're also more likely to be SMR (Shingled Magnetic Recording) rather than CMR (Conventional Magnetic Recording), which matters for NAS and RAID use.

My current approach? I'm checking both internal and external prices, but I'm prioritizing known CMR drives for my primary array. For backup drives or cold storage, I'm more flexible. The Seagate Expansion Desktop Drive and WD Elements Desktop Hard Drive are still options, but you need to verify what's inside before committing.

Alternative Storage Strategies When Drives Are Unaffordable

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Okay, let's say you can't stomach paying 70% premiums. What are your options? I've been exploring several alternatives, and some make more sense than others depending on your use case.

First, consider optimizing what you have. Run deduplication tools, compress archives, delete truly unnecessary files. I recently cleared 8TB just by removing duplicate downloads and temporary files I'd forgotten about. It's not sexy, but it's free.

Second, look at cloud storage for less frequently accessed data. Backblaze B2, Wasabi, and even AWS Glacier can be cost-effective for archival data you rarely need. The catch? Egress fees can kill you if you need to retrieve lots of data frequently. Do the math carefully.

Third, consider different drive configurations. Maybe instead of 28TB drives, you use more smaller drives. The upfront cost might be higher, but availability might be better. Or consider mixing drive sizes—though this complicates RAID setups.

Fourth, and this is controversial: delay non-essential projects. That media server expansion? Maybe wait. The 4K movie collection can pause. I know it hurts (trust me, I have my own wishlist), but sometimes the smartest move is to wait out the storm.

Common Mistakes Data Hoarders Are Making Right Now

In panicked markets, people make expensive mistakes. I've seen several patterns emerging that you should avoid.

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Mistake #1: Buying from questionable third-party sellers at inflated prices. Just because it's listed doesn't mean it's legitimate. I've seen reports of drives being shipped with incorrect capacities, used drives sold as new, and outright scams. Stick to reputable retailers even if you pay slightly more.

Mistake #2: Ignoring warranty and return policies. When you're desperate, it's easy to click "buy" without checking the fine print. Some third-party sellers offer no returns or limited warranties. For drives this expensive, that's a huge risk.

Mistake #3: Overbuying "just in case." I get the impulse—if drives might disappear, buy extras. But tying up thousands in drives you won't use for months (or years) has opportunity cost. That money could be earning interest or funding other parts of your setup.

Mistake #4: Not testing drives immediately. This is always important, but especially now. Run extended SMART tests, surface scans, the works. If there's an issue, you want to know within the return window.

The Future Outlook: When Will Prices Normalize?

This is the million-dollar question (sometimes literally). Based on what I'm seeing and hearing from industry contacts, don't expect significant relief until late 2026 at the earliest, more likely 2027.

Why so long? Manufacturing capacity takes years to expand. The factories being built today won't come online until 2027. In the meantime, demand shows no signs of slowing—if anything, AI storage needs are accelerating.

We might see some price stabilization as initial panic buying subsides, but I wouldn't expect a return to $350 28TB drives anytime soon. A more realistic scenario is prices settling 20-30% above pre-shortage levels, then gradually declining as new capacity comes online.

The silver lining? This crisis is accelerating innovation. HAMR (Heat-Assisted Magnetic Recording) technology, which promises even higher capacities, is getting more investment. SSD prices continue to fall for smaller capacities. And alternative storage technologies might get more attention.

Your Action Plan for the Storage Shortage

So where does this leave you? Overwhelmed, probably. But here's a concrete plan you can follow:

First, assess your actual needs versus wants. What storage is truly urgent? What can wait six months or a year? Be brutally honest.

Second, set up price monitoring immediately. Whether you use browser extensions, custom scrapers with Apify, or even just manual checking routines, get a system in place. Knowledge is power, and in this market, timing is everything.

Third, consider diversifying your storage strategy. Maybe some data goes to cloud, maybe you optimize existing storage, maybe you hire someone on Fiverr to help you set up a more efficient system. Sometimes paying for expertise saves money in hardware.

Fourth, if you must buy now, buy smart. Check warranties, buy from reputable sellers, test immediately. And consider alternative capacities or even used enterprise drives for non-critical applications.

This shortage is painful, no doubt. I'm feeling it in my own projects and budget. But with smart strategies and careful planning, you can navigate it without going broke. The data hoarding community has weathered shortages before—we'll get through this one too, even if our wallets are a bit lighter.

Emma Wilson

Emma Wilson

Digital privacy advocate and reviewer of security tools.